A world of prizes.
VCCP commissions iBoo to create a 3D website with motion graphics for Bifrutas. Through an innovative experience for both desktop and mobile, users had to enter the code from their Bifrutas packaging and launch a virtual pack in a 3D world to discover if there was a prize at the coordinates where the pack landed.
Result
A successful campaign in which a significant increase in sales was noted due to the high participation in the promotion.
